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Craig Overmyer

Episode 11

How to Turn Business Conflict into Scalable Success

with Craig Overmyer

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Is office conflict a sign that your business is broken, or is it actually the key to scaling up?

In this episode of Put Me In, Coach!, host Eugene Terk sits down with Dr. Craig Overmyer—Scaling Up coach, author, and Certified Exit Planning Advisor (CEPA). With nearly 20 years of coaching experience, Dr. Overmyer breaks down why "false harmony" holds leadership teams back and how embracing productive conflict can transform friction into clarity, underperformance into high execution, and team members into lifelong A-players.

Plus, hear a real-world case study on how Crew Carwash used these exact principles to scale massively and earn a top spot on Glassdoor's Best Places to Work list!

Key Takeaways

  • Productive Conflict vs. False Harmony: Why avoiding tough conversations creates cultural entropy, and how "in-the-moment" debate builds vulnerability-based trust.
  • The 4-Step Method: How leaders can regain focus, craft a shared vision ("remember the future"), align the organization, and build execution habits.
  • Problem-Focused vs. Solution-Focused: Why lighting up the brain with a positive vision is far more effective than litigating past mistakes.
  • Cascading Culture Down: How to train frontline employees so that feedback feels like support rather than criticism.
  • The CEO Litmus Test: The single question you can ask in your next meeting to instantly test your team's psychological safety and alignment.