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Tim Winter

Episode 9

From Craftsman to CEO: How to Scale Your Construction Business

with Tim Winter

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Are you running your business, or is your business running you?

In this episode of Put Me In Coach, I'm Ready to Scale, host Eugene Terk sits down with Tim Winter—a seasoned custom homebuilder, general contractor, and founder of the RenderCo Network.

Tim shares his pivotal journey from lying on his family room floor with a debilitating back injury to realizing his company couldn't depend solely on him to survive. He breaks down the most common traps trade contractors and business owners fall into—from mismanaging cash flow to neglecting personal health—and offers actionable strategies on how to delegate, build repeatable operating systems, and step into the role of a true CEO.

Key Takeaways

  • The "Craftsman Bottleneck": Why being great at your trade is often the biggest obstacle to growing a successful business.
  • Cash Flow vs. Cash in the Bank: The #1 expensive lie business owners tell themselves about their financials.
  • The "Owner's Health" Metric: Why personal well-being is consistently the lowest-scoring dimension for founders—and why self-leadership must come first.
  • Clawing Back 5–10 Hours a Week: Practical areas to delegate immediately (selections, design, and software systems).
  • The Power of Peer Cohorts: How peer accountability breaks industry isolation and drives faster problem-solving.